We were reminded of Carrotmob recently and decided to check in on them. Yep, still completely awesome. Carrotmob rewards companies that make positive changes by sending an organized mob of conscientious consumers their way. It's like an anti-boycott. Here's a video recap of their first project in San Francisco.
The idea is simple; the execution is fun; the world is better off. Holy crap, we can't wait for Carrotmob to branch out.
Our original mention of Carrotmob is here. A 10-minute cut of the above video and FAQ about Carrotmob here.