It’s been an exciting time for entrepreneurs here in the U.S., especially those who are looking to raise capital for their startups. On September 23, the Securities and Exchange Commission (SEC) lifted the ban on general solicitation (aka Title II, which allows startups to publicly advertise that they’re raising capital), and now the crowd-investing community is patiently waiting for the passage of Title III (to allow anyone to invest in startups and small businesses in exchange for equity/shares of the company). So why should entrepreneurs and investors care about Title III? Because this new law will allow everyday “normal” people to invest their money into innovative startups they support and believe. Can you believe that this is currently illegal?
While Title III has not been passed yet, we believe that the crowd should have a voice. So I’d like to share some exciting news with you from our Return on Change team. We recently rolled out a new voting feature on our site. Startups will now need to accrue a significant number of votes from the crowd before they can share any details of their capital raised through returnonchange.com. When we say “crowd,” we mean anyone—your friends, family, grandmother—and it doesn’t matter whether or not you’re an accredited or unaccredited investor.
The idea behind this is two-fold. For the startups: The voting process proves that the crowd thinks your business is a good/interesting investment opportunity. Think of this as a pre-trial. If you can’t even get people excited about your startup to vote for you, what makes you believe investors will invest? Startup founders will be able to garner traction while avoiding the risk of having sensitive offering details revealed during this phase. For the investors: When a startup successfully gathers enough votes, this sends a signal to the investors that there’s a demand for the business. No one wants to be the first one on the dance floor but even you may shake a tail feather if other people are.
Here are some startups that you can vote for at the moment. There will be more startups updated on the site so be sure to come back and check them out later.
Below is what the voting feature looks like. Show your support for any of the startups by logging in and voting at www.returnonchange.com.
This project is part of GOOD's series Push for Good—our guide to crowdsourcing creative progress.