This new line of women’s sleepwear is all about sexual empowerment.

It’s time to get more comfortable.

Images via Lunya

There’s still plenty of evidence to suggest women continue to come second. So much evidence, in fact, it’s hard to know where to begin. So, why not begin where all things begin? Sex.

Did you know 75% of women do not reach orgasm in sexual intercourse, and only 38% of women have admitted to masturbating in the past twelve months? Worse yet, 30% claim to have pain during sex and generally they suffer from pain for almost a decade before admitting it to a doctor or partner.

I came across the unfortunate statistics thanks to a socially-conscious sleepwear brand called Lunya, founded by Ashley Merrill. Her commitment to female empowerment inspired her to launch a social media campaign called I Come First (pun intended), which implores women to prioritize their pleasure, and by extension, themselves.

A description of the company’s mission reads:

“Our pieces are crafted to make you feel confidently comfortable in your most intimate space — the bedroom. Being a modern woman can be complicated. We’re here to simplify — we know lots of things keep you up at night; what you sleep in shouldn’t be one of them.”

It may seem like a strange mission for an underwear company, but it also makes a lot of sense. The widely-acknowledged irony about Victoria’s Secret, the ubiquitous women’s lingerie chain, is that their underwear isn’t actually marketed for women, but for men. Victoria’s “secret” is she doesn’t have any—she’s incapable—because secrets require an inner life. Victoria’s secret isn’t interested in a woman’s experience. Victoria’s Secret is interested in a man’s experience—in which she plays a walk-on role.

Lunya founder Ashley Merrill

However, Lunya, like an increasing amount of modern underwear brands, is more interested in what how a woman feels, not (just) how she looks — prioritizing comfort and craftsmanship over chintzy lace and bows, and embracing all body types—not just those manufactured by the Angel machine.

“I walked by my bedroom mirror and marveled at my outfit – I was wearing my husband’s old frat t-shirt and rolled up boxer briefs. In the pursuit of comfort, I had let the wheels fall off,” Merrill writes on the company’s website. “This realization sent me on a journey to find comfortable, flattering sleepwear, but the options available didn’t match the modern woman I was or wanted to be.”

And maybe, just maybe, feeling good in their own skin—feeling real—will lead women to seek pleasure in other aspects of their lives, to “follow their bliss,” as the author Joseph Campbell once advised—the same author George Lucas credited for influencing his “Star Wars” saga, which is such an overt allegory for male dominance it involves an actual battle of glowing wands.

Following one’s bliss shouldn’t be the privilege of one race, or one gender. It should belong to all of us.

That’s why we need an army of female Jedi. And some new f___ing underwear.

AFP News Agency / Twitter

A study out of Belgium found that smart people are much less likely to be bigoted. The same study also found that people who are bigoted are more likely to overestimate their own intelligence.

A horrifying story out of Germany is a perfect example of this truth on full display: an anti-Semite was so dumb the was unable to open a door at the temple he tried to attack.

On Wednesday, October 9, congregants gathered at a synagogue in Humboldtstrasse, Germany for a Yom Kippur service, and an anti-Semite armed with explosives and carrying a rifle attempted to barge in through the door.

Keep Reading Show less
via Andi-Graf / Pixabay

The old saying goes something like, "Possessions don't make you happy." A more dire version is, "What you own, ends up owning you."

Are these old adages true or just the empty words of ancient party-poopers challenging you not to buy an iPhone 11? According to a new study of 968 young adults by the University of Arizona, being materialistic only brings us misery.

The study examined how engaging in pro-environmental behaviors affects the well-being of millenials. The study found two ways in which they modify their behaviors to help the environment: they either reduce what they consume or purchase green items.

Keep Reading Show less

One of the biggest obstacles to getting assault weapons banned in the United States is the amount of money they generate.

There were around 10 million guns manufactured in the U.S. in 2016 of which around 2 million were semiautomatic, assault-style weapons. According to the National Shooting Sports Foundation, the firearms industry's trade association, the U.S. industry's total economic impact in 2016 alone was $51 billion.

In 2016, the NRA gave over $50 million to buy support from lawmakers. When one considers the tens of millions of dollars spent on commerce and corruption, it's no wonder gun control advocates have an uphill battle.

That, of course, assumes that money can control just about anyone in the equation. However, there are a few brave souls who actually value human life over profit.

Keep Reading Show less
via Reddit and NASA / Wikimedia Commons

Trees give us a unique glimpse into our past. An examination of tree rings can show us what the climate was like in a given year. Was it a wet winter? Were there hurricanes in the summer? Did a forest fire ravage the area?

An ancient tree in New Zealand is the first to provide evidence of the near reversal of the Earth's magnetic field over 41,000 years ago.

Over the past 83 million years there have been 183 magnetic pole reversals, a process that takes about 7,000 years to complete.

Keep Reading Show less
The Planet
via Pixabay

The final episode of "The Sopranos" made a lot of people angry because it ends with mob boss Tony Soprano and his family eating at an ice cream parlor while "Don't Stop Believin'" by Journey plays in the background … and then, suddenly, the screen turns black.

Some thought the ending was a dirty trick, while others saw it as a stroke of brilliance. A popular theory is that Tony gets shot, but doesn't know it because, as his brother-in-law Bobby Baccala said, "You probably don't even hear it when it happens, right?"

So the show gives us all an idea of what it's like to die. We're here and then we're not.

Keep Reading Show less