GOOD

The New York Times’ New Ad Campaign Fights Back Against Trump

The truth is hard

Media bubbles, caustic political battles, and good ol’ fashioned ignorance has turned America into a politically-polarized mess where we can’t agree on basic facts anymore. This has been confounded by the election of a President who lies without remorse, fake news being shared on social media, and allegations of bias in news organizations. The war on truth came to a head last week when the Trump administration banned The New York Times, CNN, Politico, Buzzfeed and The Los Angeles Times from attending a press briefing.


To stand up for its journalistic integrity at a time when the president has declared the press “the enemy of the people,” The New York Times ran an ad Sunday night during the Academy Awards. Created by the Droga5 agency, the stripped-down TV commercial positions The Times as a fighter for truth in a venomous media landscape. “The truth is hard. The truth is hard to find. The truth is hard to know. The truth is more important now than ever,” the ad says. The Times also ran a full-page print ad in its own publication with a similar message.

“At The Times, we have a 166-year history of an adherence to the highest standards in journalism and a sense of mission that propels our approach to how we cover the world,” Arthur Sulzberger, Jr., the publisher of The Times, said. “We are committed to properly resourced, tough-minded and independent journalism, delivered without fear or favor. In a world where there is so much uncertainty about what is real and what is fake news, we remain steadfastly committed to a search for the truth.” The message seems to be resonating with Americans. Since election day, subscriptions to The Times have increased ten-fold.

via Twitter

Articles
via The Hill / Twitter

President Trump's appearance at the World Economic Forum in Davos, Switzerland was a mixed bag.

The theme of the event was climate change, but Trump chose to use his 30 minutes of speaking time to brag about the "spectacular" U.S. economy and encouraged world leaders to invest in America.

He didn't mention climate change once.

Keep Reading
The Planet
via David Leavitt / Twitter and RealTargetTori / Twitter

Last Friday, GOOD reported on an infuriating incident that went down at a Massachusetts Target.

A Target manager who's come to be known as "Target Tori," was harassed by Twitter troll David Leavitt for not selling him an $89 Oral-B Pro 5000 toothbrush for a penny.

He describes himself as a "multimedia journalist who has worked for CBS, AXS, Yahoo, and others."

Keep Reading
Communities

The Australian bushfires have claimed 27 human lives, an estimated 1 billion animals are feared dead, and thousands of properties have been completely decimated.

The fires were caused by extreme heat and dryness, the result of 2019 being the country's hottest year on record, with average temperatures 1.52C above the 1961-1990 average.

The area hit hardest by the fires, New South Wales, also had its hottest year on record, with temperatures rising 1.95C above average.

Keep Reading
The Planet