The Creative Way Thousands Of Women Are Getting To The March On Washington

When technology and good causes unite

Image via Getty

Those participating in the Women’s March on Washington have a tall order on January 21: Defend women’s rights as human rights and make marginalized voices heard. But the biggest hurdle may involve simply getting marchers to Washington, D.C., in the first place. Skedaddle Co-founder and CEO Adam Nestler hopes to minimize this challenge by helping marchers organize bus trips that are both safe and affordable.

Skedaddle, the crowdsourcing transportation app that launched exactly two years ago, will facilitate hundreds of trips to the nation’s capital this weekend. Since initially launching on the east coast (primarily Boston and New York), Skedaddle extended the service to the entire country in April of last year. Despite being new, Nestler says they’re very well prepared for the influx of people preparing to make long trips across multiple states this weekend.

[quote position="right" is_quote="true"]More people will be marching for women’s rights than singing along with the Mormon Tabernacle Choir.[/quote]

Browsing the website, you can see the dozens of trips marchers from all over the country have already booked, ranging from Connecticut to Kentucky and beyond. Though, to be clear, what’s publicly visible on the site represents a fraction of the routes the app has scheduled for inauguration weekend in total, as some of the routes are private and accessible only via access codes. As of now, says Nestler, there are about 220 buses and shuttles scheduled to head to the District for the march, carrying a total of approximately 10,000 people. Skedaddle’s fleet represents a sizeable chunk of the 1,200 buses requesting permits for the day of the march, the Washington Post reports. Compared to the mere 200 permit requests submitted for the day of the inauguration, it seems more people will be marching for women’s rights than singing along with the Mormon Tabernacle Choir.

“We are, as a company and me individually, huge supporters of the movement itself,” says Nestler, “It’s an amazing rally and totally grassroots driven.” He and his colleagues realized they had an opportunity to help the movement when traffic to the site started surging organically as enthusiasm for the Women’s March picked up steam. Seeing an opportunity to engage, Nestler and his colleagues did some proactive outreach and began working with organizers, nonprofits, and individual women and men looking to get to the march.

“We recognize that most people who live in urban areas today—18- to 40-year-olds, especially—don’t have cars,” says Nestler, “So, getting outside the city, whether it’s to a march or to another city or to a ski weekend, for us, became increasingly expensive or inconvenient.” In this way, Skedaddle aims to help users bypass the expense and hassle of booking a flight, taking multiple buses, or renting a car—particularly during times when demand for transportation skyrockets. To accomplish that, Skedaddle links up riders with charter buses that would otherwise go unused. The incredibly high underutilization rate in the charter bus industry means that most buses sit idle for 75 percent of their usable lives, says Nestler, which makes a service to fill in those gaps not only a no-brainer, but necessary. And an average cost of $40 per round-trip ticket puts the app in the same affordability range as other ride-sharing services.

While the practicality of using idle buses should be obvious, the human element of what’s essentially a large-scale Uber pool has the added benefit of allowing users to connect with like-minded people on the go. Nestler says that, while the sensible elements draw people to the app, it’s the human experience that makes them regular users. Like Airbnb, Skedaddle’s founders aim to provide patrons with access to new places, as well as memorable experiences. This would be the perfect place to insert “the journey vs. the destination” cliché, but ultimately, this shift toward inclusivity and active engagement seems to align neatly with the goals of the Women’s March on Washington. As consumers and citizens, we’re quickly realizing that no real progress—whether technological or social—can happen in isolation. Only by appreciating the diversity of people around us can we build a more perfect society. In that vein of thinking, better bus rides are sure to follow.


When former Pittsburgh Steelers' center Mike Webster committed suicide in 2002, his death began to raise awareness of the brain damage experienced by NFL football players. A 2017 study found that 99% of deceased NFL players had a degenerative brain disease known as CTE (chronic traumatic encephalopathy). Only one out of 111 former football players had no sign of CTE. It turns out, some of the risks of traumatic brain injury experienced by heavily padded adults playing at a professional level also exist for kids with developing brains playing at a recreational level. The dangers might not be as intense as what the adults go through, but it can have some major life-long consequences.

A new PSA put out by the Concussion Legacy Foundation raises awareness of the dangers of tackle football on developing brains, comparing it to smoking. "Tackle football is like smoking. The younger I start, the longer I am exposed to danger. You wouldn't let me smoke. When should I start tackling?" a child's voice can be heard saying in the PSA as a mother lights up a cigarette for her young son.

Keep Reading Show less
via Gage Skidmore / Flickr

On Tuesday morning, President Trump tweeted about some favorable economic numbers, claiming that annual household income is up, unemployment is low, and housing prices are high.

Now, just imagine how much better those numbers would be if the country wasn't mired in an economy-killing trade war with China, bleeding out trillion-dollar-a-year debts, and didn't suffer from chaotic leadership in the Oval Office?

At the end of tweet, came an odd sentence, "Impeach the Pres."

Keep Reading Show less

October is domestic violence awareness month and when most people think of domestic violence, they imagine mostly female victims. However, abuse of men happens as well – in both heterosexual and homosexual relationships. But some are taking it upon themselves to change all that.

Keep Reading Show less

At this point most reasonable people agree that climate change is a serious problem. And while a lot of good people are working on solutions, and we're all chipping in by using fewer plastic bags, it's also helpful to understand where the leading causes of the issue stem from. The list of 20 leading emitters of carbon dioxide by The Guardian newspaper does just that.

Keep Reading Show less
The Planet
via International Labour Organization / Flickr and Michael Moore / Facebook

Before the release of "The Joker" there was a glut of stories in the media about the film's potential to incite violence.

The FBI issued a warning, saying the film may inspire violence from a group known as the Clowncels, a subgroup of the involuntarily celibate or Incel community.

Incels an online subculture who believe they are unable to attract a sexual partner. The American nonprofit Southern Poverty Law Center describes them as "part of the online male supremacist ecosystem" that is included in its list of hate groups.

Keep Reading Show less