GOOD

Terrorism Experts Gather to Discuss the Memes of War

Sen. Cory Booker says we’re spending too much money on old-school media.

Image via screencapture.

U.S. Senators convened for a Senate hearing on Thursday to discuss “Jihad 2.0: Social Media in the Next Evolution of Terrorist Recruitment” (or, alternatively titled, “How to Harness the Virality of Sick-Ass Memes to Fight Terrorism”). Resident Twitter expert, Sen Cory Booker (D-N.J.), addressed a team of national security and terrorism experts—who, by the way, spoke exclusively about Muslim terrorists, so we’re forced to assume that Muslims are the only terrorists worth fighting or holding a Senate hearing about—about the nature of terrorist messaging to young kids on social media and whether we can replicate the power of “fancy memes” for counter-terrorism messaging.


“The videos that they’re doing are incredibly slick, fancy and attractive,” said Booker, displaying a video on his iPad. “Here are a bunch of extremist terrorists giving things to kids.”

Booker said he was dismayed by the rudimentary status of the U.S.’s social media counter-messaging, pointing to the State Department’s “Think Again and Turn Away” Twitter campaign as an example. User engagement, he said, was “laughable”, with tweets garnering only two or three retweets.

“There are easy tactics—I know them—how to get more voice and vitality into messaging that we’re not using as a government to get counter messages out there,” said Booker. “Look at their fancy memes compared to what we’re not doing.”

Look out for next week’s Senate hearing, when Sen. Chuck Grassley (R-Iowa) leads a writers’ workshop on composing viral 140-character essays.

Articles
via David Leavitt / Twitter and RealTargetTori / Twitter

Last Friday, GOOD reported on an infuriating incident that went down at a Massachusetts Target.

A Target manager who's come to be known as "Target Tori," was harassed by Twitter troll David Leavitt for not selling him an $89 Oral-B Pro 5000 toothbrush for a penny.

He describes himself as a "multimedia journalist who has worked for CBS, AXS, Yahoo, and others."

Keep Reading
Communities
via David Leavitt / Twitter

Anyone who has ever worked in retail knows that the worst thing about the job, right after the pay, are the unreasonable cheapskates who "want to talk to your manager" to get some money off an item.

They think that throwing a tantrum will save them a few bucks and don't care if they completely embarrass themselves in the process. Sometimes that involves belittling the poor employee who's just trying to get through their day with an ounce of dignity.

Twitter is rallying around a gal named Tori who works at a Target in Massachusetts after she was tweet-shamed by irate chapekate, journalist, and Twitter troll, David Leavitt.

Keep Reading
Business
via Haldean Brown / Flickr

In a typical work day, people who smoke take more breaks than those who do not. Every few hours they pop outside to have a smoke and usually take a coworker with them.

Don Bryden, Managing director at KCJ Training and Employment Solutions in Swindon, England, thinks that nonsmokers and smokers should be treated equally, so he's giving those who refrain from smoking four extra days to compensate.

Funny enough, Bryden is a smoker himself.

Keep Reading
Health