While the 2017 NFL season will be forever remembered as the year in which players stood up for social justice by taking a knee, this weekend’s matchups will feature players wearing their hearts on their feet.
As part of the NFL’s My Cause, My Cleats initiative, every player will wear special cleats representing their favorite charities.
A look at Derek Carr's kicks for the My Cause My Cleats initiative, paying tribute to his college town of Fresno and Valley Children's hospital, where Carr's son Dallas, whose name is also on the cleats, underwent numerous... https://t.co/CBiTLJaBBw pic.twitter.com/CKX6LRIDRp
— Paul Gutierrez (@PGutierrezESPN) November 29, 2017
My Cause My Cleats #Fallen1 pic.twitter.com/JP0PYNHxFw
— Cardale Jones (@Cardale7_) November 29, 2017
DeShone Kizer will join the My Cause My Cleats effort Sunday by wearing cleats that promote The Andrew Weisher Foundation, which fights pediatric cancer. Weishar is the older brother of Nic Weishar, Kizer's teammate at Notre... https://t.co/4Bl2Uoc9FL pic.twitter.com/qhyMGmBdrY
— PatMcManamon (@PatMcManamon) November 29, 2017
Titans receiver Rishard Matthews’ cleats will pay tribute to an NFL player whose absence from the field is undoubtedly the season’s biggest story: Colin Kaepernick. The cleats support Kaepernick’s Know Your Rights Camp, a free campaign for youth that’s fully funded by Kaepernick to raise awareness of higher education, self-empowerment, and instruction on how to interact with law enforcement.
“I dont have a foundation so i have chosen to support my brother @kaepernick7 foundation @yourrightscamp for #MyCauseMyCleats,” Matthews wrote on Instagram. “He has paid the ultimate sacrifice in order to bring true everyday issues to light.”
Titans WR Rishard Matthews will use Week 13's My Cause My Cleats campaign to support Colin Kaepernick. (via rishardmatthews/IG) pic.twitter.com/Ufk80Kjys3
— SportsCenter (@SportsCenter) November 29, 2017
A post shared by Rishard Matthews (@rishardmatthews) on
Throughout the 2017 season, Matthews has stayed in the locker room during the national anthem except for one game. On the day after Veterans Day, Matthews ran onto the field with military personnel. His brother, Christopher Ruiz, was killed in Afghanistan in 2015.
“If you see wrong and don’t say anything, that’s wrong,” he told ESPN.
“As minorities, what do you want to happen before we say anything? They tried to have a silent protest, and look what happened. It’s your right to stand or sit down. You have that right, that freedom of speech, and you’re not allowing that to happen.”
Matthews has backed up his protests by donating $75,000 to oppressed communities.
I have decided to do more than just Talk & Donate a spread of money amounting to 75k to organizations working in oppressed communities
— Rishard Matthews (@_RMatthews) September 28, 2017
Matthews is proof that fighting for social justice is no way an affront to those who’ve served in the military. NFL players who kneel do so to ask the country to make good on its promises of justice and equality. Those who demonize kneeling players are clinging to a shallow patriotism that suggests the anthem deserves more respect than the values the country was founded upon.
“They’re trying to use the military as a distraction, unfortunately,” Matthews told reporters. “I’ve actually had a lot of military that I know hit me up and tell me that, you know, ‘good job sticking up for your rights and other people that don't have a voice.’ ”
Grieving couple comforting each other
This response to someone grieving a friend might be the best internet comment ever
When someone is hit with the sudden loss of a friend or loved one, words rarely feel like enough. Yet, more than a decade ago, a wise Redditor named GSnow shared thoughts so profound they still bring comfort to grieving hearts today.
Originally posted around 2011, the now-famous reply was rediscovered when Upvoted, an official Reddit publication, featured it again to remind everyone of its enduring truth. It began as a simple plea for help: “My friend just died. I don't know what to do.”
What followed was a piece of writing that many consider one of the internet’s best comments of all time. It remains shared across social media, grief forums, and personal messages to this day because its honesty and metaphor speak to the raw reality of loss and the slow, irregular path toward healing.
Below is GSnow’s full reply, unchanged, in all its gentle, wave-crashing beauty:
Why this advice still matters
Mental health professionals and grief counselors often describe bereavement in stages or phases, but GSnow’s “wave theory” gives an image more relatable for many. Rather than a linear process, grief surges and retreats—sometimes triggered by a song, a place, or a simple morning cup of coffee.
In recent years, this metaphor has found renewed relevance. Communities on Reddit, TikTok, and grief support groups frequently reshare it to help explain the unpredictable nature of mourning.
Many readers say this analogy helps them feel less alone, giving them permission to ride each wave of grief rather than fight it.
Finding comfort in shared wisdom
Since this comment first surfaced, countless people have posted their own stories underneath it, thanking GSnow and passing the words to others facing fresh heartbreak. It’s proof that sometimes, the internet can feel like a global support group—strangers linked by shared loss and hope.
For those searching for more support today, organizations like The Dougy Center, GriefShare, and local bereavement groups offer compassionate resources. If you or someone you know is struggling with intense grief, please reach out to mental health professionals who can help navigate these deep waters.
When grief comes crashing like the ocean, remember these words—and hang on. There is life between the waves.
This article originally appeared four years ago.