According to the Journal of Neuroscience, researchers at the University of Cambridge might have found a way to help rid coke-fiends of their addictions: by making them forget what it's like to be high. It appears that by administering a drug that stops a memory-forming chemical from activating in the brain, memories can essentially be erased. So far, it's worked in getting rats to quit the Colombian devil's dust.
It could be a quite a breakthrough for the treatment of addiction. But mind control for the betterment of the species is still mind control. One wonders what authoritarian-future-fearing authors like Philip K. Dick, Ayn Rand, or George Orwell might think about this. They, however, are all dead.