Want to Make Money in Media? Go into Video Games Call of Duty Makes Tons of Money, Generates Lots of Use
Call of Duty's latest release might just be the highest grossing media launch of all time.
The Dark Knight holds the record for largest movie opening weekend. It sold $158 million worth of tickets. Call of Duty: Black Ops had $310 million in sales in its first 24 hours. In fact, Call of Duty seems to crush any other form of media in terms of generating income and engagement. In Call of Duty's first day available, 2.6 million players logged the equivalent of nearly 250,000 days playing the game:
That's just one part of a larger infographic about Call of Duty's clout, which you can see in full here.