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Eight Shades of Google




Ruth Kedar, the graphic designer behind Google's instantly recognizable, primary-colored (plus that rogue green 'L') logo walks us through the many sample iterations she developed before dreaming up the symbol of luxurious web-searching that we all know and (most of us) have come to love.

Kedar met Google co-founders Sergey Brin and Larry Page nine years ago while she was an assistant professor at Stanford, when it would've been impossible to comprehend the vastness of Google's potential-and when the project was likely only a kind favor for a couple of motivated grad students.

Check out Google No. 1 (above) through No. 8: Wired.com






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