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FYI: Cha-Cha

We became aware this weekend, during a heated late-night debate over the ethnic origin of head cheese, of a service called Cha-Cha. It turns out that texting 242-242 from your cell phone puts you in touch with one of 15,000 living, breathing "Cha-Cha guides," who are spread out across the country fielding..




We became aware this weekend, during a heated late-night debate over the ethnic origin of head cheese, of a service called Cha-Cha. It turns out that texting 242-242 from your cell phone puts you in touch with one of 15,000 living, breathing "Cha-Cha guides," who are spread out across the country fielding text messages about head cheese and where to get pierogies in Brooklyn at 4 a.m., and, within minutes, responding with relative accuracy. They earn 20 cents per question they answer, but for users, the service is free, 24 hours a day.

It's remote, human-driven Google, for those of us who don't have iPhones yet. And it's potentially more validating-and almost certainly more educational-than certain other drunk texts you might be prone to sending.