This fall, the United Nations is set to turn the whole world into a task force when it officially unveils its list of 17 extraordinary objectives, which it has designated the Sustainable Development Goals. (You may have heard them referred to as the global goals, too.) Whatever you call it, it’s an audacious agenda—effectively an action plan for solving all of the world's most difficult problems by 2030.
The United Nations didn't arrive at this to-do list lightly. The UN Foundation’s Deputy CEO Ambassador (Ret) Elizabeth Cousens—former U.S. Representative to the United Nations Economic and Social Council and lead U.S. negotiator on the Post-2015 Development Agenda—is well-versed in delicate peacekeeping negotiations; she describes the years-long process of aligning nearly 200 world leaders on a single pathway to the future as nothing short of a brazen act of diplomacy.
“We all came with preferences… with presumptions and assumptions about what would make sense to include. But we shared the underlying conviction that it would be better to arrive at a common outcome.” Cousens recalls that discussions about goal 16—to “promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels” as being particularly heated.
“There’s been a long-standing view that the worlds of politics, peace, and security are different from the world of development,” she says. “There was a nervousness that opening the door to these issues would be more politically sensitive for some regions. But in fact, the strongest advocacy for goal 16 came from countries that had been through civil wars or other deep internal turmoil—Liberia, for example, or Sierra Leone. These leaders were very forceful advocates that when setting goals for development issues, you could not neglect peace.”
[quote position="full" is_quote="true"]By defining our goal more clearly, by making it seem more manageable and less remote, we can help all people to see it, to draw hope from it and to move irresistibly towards it.[/quote]
One of history's most ambitious goal-setters, John F. Kennedy, described way back in 1963 why these kinds of endeavors matter so much: "By defining our goal more clearly, by making it seem more manageable and less remote, we can help all people to see it, to draw hope from it and to move irresistibly towards it."
But let's face it. We live in the real world, one where time, money, and willpower are limited resources. Of course, in the abstract, it sounds like a great idea to eradicate poverty for everyone; stop climate change in its tracks; undo inequality and injustice. But who on earth is actually going to make all that happen, let alone in 15 years or less?
Well, that's what we here at GOOD aim to find out. The thing is, we don't think global change has to be a far-off dream. It's already happening, right now, every day, thanks to the efforts of some truly committed individuals. We like to call them The Local Globalists. These social entrepreneurs, nonprofit founders, and other innovators are doing the hard work that needs to be done, wherever they are, with an eye toward global change. We'll hear directly from 17 of them in the coming months to find out how they’re turning the global goals into reality. We’ll also get some practical actions each of us can take to help move the world forward.
Cousens, by the way, wouldn't say the global goals are too lofty or theoretical. “Serious, credible people—from scientists to economists to presidents to prime ministers—think that it is a realizable endeavor to lift everybody in the world above the extreme poverty threshold in a generation… There are many diseases we can wipe off the map. If we act now, we can save the environment, [especially now that our goals are so targeted.] There are foundational investments we make in all economies to help them grow in an inclusive way.”
The Sustainable Development Goals are an extension of the Millennium Development Goals, another to-do list for the world that the U.N. has been encouraging global leaders to tackle since the year 2000. Results have been encouraging, but frustrating too, which is why this next phase of global goals is more inclusive and more precisely drafted—and why the efforts to get the word out have been much expanded.
Adds Cousens: “We have learned an enormous amount over the last generation of work, not just on development but when thinking about real policy challenges across societies—at a city level, nationally, and globally. I think there’s a really exciting terrain ahead, if a challenging one. We’ll have to redouble our efforts, stay focused on our priorities, and really look for the most innovative ways to make good on the promises of this new agenda.”
In short? It's time to get it together, world. Let's do this.
Why do some folks use social media but don't engage?
Psychologist says people who never comment on social media share these 5 positive traits
For over 20 years, social media has developed into a staple in many people’s day-to-day lives. Whether it’s to keep in communication with friends and family, following the thoughts of celebrities, or watching cat videos while sipping your morning coffee, there seem to be two types of social media users: commenters and lurkers.
The term “lurker” sounds equally mysterious and insidious, with some social media users writing them off as non-participants at best or voyeurs at worst. However, mindfulness expert Lachlan Brown believes these non-commenters have some very psychologically positive and healthy traits. Let’s take a look at how each one of these traits could be beneficial and see how fruitful lurking might be even though it can drive content creators crazy.
1. Cautious about vulnerability
Consciously or not, making a post online or commenting on one puts you and your words out there. It’s a statement that everyone can see, even if it’s as simple as clicking “like.” Doing so opens yourself up to judgment, with all the good, bad, and potential misinterpretation that comes with it. Non-commenters would rather not open themselves up to that.
These silent users are connected to a concept of self-protection by simply not engaging. By just scrolling past posts or just reading/watching them without commentary, they’re preventing themselves from any downsides of sharing an opinion such as rejection, misunderstanding, or embarrassment. They also have more control on how much of themselves they’re willing to reveal to the general public, and tend to be more open face-to-face or during one-on-one/one-on-few private chats or DMs. This can be seen as a healthy boundary and prevents unnecessary exposure.
Considering many comment sections, especially involving political topics, are meant to stir negative emotional responses to increase engagement, being extra mindful about where, when, and what you comment might not be a bad idea. They might not even take the engagement bait at all. Or if they see a friend of theirs post something vulnerable, they feel more motivated to engage with them personally one-on-one rather than use social media to publicly check in on them.
2. Analytical and reflective mindset
How many times have you gone onto Reddit, YouTube, or any other site and just skimmed past comments that are just different versions of “yes, and,” “no, but,” or “yes, but”? Or the ever insightful, formerly popular comment “First!” in a thread? These silent browsers lean against adding to such noise unless they have some valid and thoughtful contribution (if they bother to comment period).
These non-posters are likely wired on reflective thinking rather than their initial intuition. Not to say that all those who comment aren’t thoughtful, but many tend to react quickly and comment based on their initial feelings rather than absorbing the information, thinking it over, researching or testing their belief, and then posting it. For "lurkers," it could by their very nature to just do all of that and not post it at all, or share their thoughts and findings privately with a friend. All in all, it’s a preference of substance over speed.
3. High sense of self-awareness
Carried over from the first two listed traits, these silent social media users incorporate their concern over their vulnerability and their reflective mindset into digital self-awareness. They know what triggers responses out of them and what causes them to engage in impulsive behavior. It could be that they have engaged with a troll in the past and felt foolish. Or that they just felt sad after a post or got into an unnecessary argument that impacted them offline. By knowing themselves and seeing what’s being discussed, they choose to weigh their words carefully or just not participate at all. It’s a form of self-preservation through restraint.
4. Prefer to observe rather than perform
Some folks treat social media as information, entertainment, or a mix of both, and commenting can feel like they’re yelling at the TV, clapping alone in a movie theater when the credits roll, or yelling “That’s not true!” to a news anchor that will never hear them. But contrary to that, social media is a place where those yells, claps, and accusations can be seen and get a response. By its design, social media is considered by experts and the media as performative, regardless of whether it is positive or negative. Taking all of the previously mentioned traits into account, one can see why they would prefer to “observe the play” rather than get up on the stage of Facebook or X.
On top of that, these non-commenters could be using social media differently than those who choose to fully engage with it. Using this type of navigation, there may be nothing for them to comment about. Some commenters are even vying for this for their mental health. There are articles about how to better curate your social media feeds and manipulate algorithms to create a better social media experience to avoid unnecessary conflict or mentally tiring debate.
If you go on a blocking spree on all of your accounts and just follow the posters that boost you, it could turn your social media into a nice part of your routine as you mainly engage with others face-to-face or privately. In terms of commenting, if your curated Instagram is just following cute dogs and all you have to offer for a comment is “cute dog,” you might just enjoy the picture and then move on with your day rather than join in the noise. These non-commenters aren’t in the show and they’re fine with it.
5. Less motivated by social validation
The last trait that Brown showcases is that social media users who browse without posting tend to be independent from external validation, at least online. Social media is built to grow through feedback loops such as awarding likes, shares, and reposts of your content along with notifications letting you know that a new person follows you or wants to connect. This can lead many people to connect their activity on social media with their sense of self worth, especially with adolescents who are still figuring out their place in the world and have still-developing brains.
Engaging in social media via likes, shares, comments, and posts rewards our brains by having them release dopamine, which makes us feel good and can easily become addictive. For whatever reason, non-commenters don’t rely on social media as a means to gauge their social capital or self worth. This doesn’t make them better than those who do. While some non-commenters could have healthier ways to boost their self worth or release dopamine into their systems, many get that validation from equally unhealthy sources offline. That said, many non-commenters’ silence could be a display of independence and self confidence.
Whether you frequently comment online or don’t, it’s good to understand why you do or don’t. Analyzing your habits can help you determine whether your online engagement is healthy, or needs to be tweaked. With that information, you can then create a healthy social media experience that works for you.