This content was produced by GOOD with support of IBM
If you've watched Mad Men, you know that marketers used to do what they could to get your attention – using flashy campaigns to promote what they think you want. But with the prevalence of technology in our everyday lives, marketing tactics are changing to be smarter about understanding their customers.
Marketers are focusing on building tools to understand your habits, personalize your experience, and connect you with like minds. Learn about the innovative tools they use and take our survey to find out what kind of shopper you are.














Beautiful noteSource: Love Adventured
He was there in more than spiritSource: Love Adventured
A beautiful wedding dayCanva
A hospital administrator goes over insurance papers with a patient Canva
Newlywed couple leaving the receptionCanva
A hand reaches out to touch a smart appliance on the wallCanva
A woman shows off her new engagement ringCanva
A wreath made of flowers sits on displayCanva
A collection of supplementsCanva 
Man reads his cell phone at dinnerCanva
A couple on a bad dateCanva
Gif of Tim Robisnon saying "Yes!"


An almost-closed bedroom doorCanva
A fire truck next to a burning houseCanva

'Every breath you ...' what? 5 classic songs where people totally missed the meaning