While yesterday’s Apple unveiling left the media with no shortage of talking points and takeaways, the sporting world was, for once, in on the fun during the reveal of the new iPhone 8 and iPhone X. In demonstrating the phone’s advancing AR (augmented reality) capabilities, the company addressed, using a profoundly telling image, an application that would serve as a game-changer for sports fans.
As many sports fans, in concert with the population at large, have become used to being fed information during broadcasts, they are finding a personally richer game-time experience watching on TV rather than in-person. The image above, even devoid of context reveals the promise of AR in overlaying broadcast-like graphics over the field of play, bringing the benefits of television viewing to the ballpark.
The AR demonstration pictured above features technology from Major League Baseball Advanced Media (MLBAM), an arm of the MLB that has been leveraged by other sports as well. WWE, the PGA Tour, and the NHL are all partnering with the company to develop richer in-game experiences for fans. Adding to the promise of MLBAM’s sports partnerships is a $1 billion investment in the firm by Disney. The technology has been public knowledge for quite some time, but, as expected, a nod by Apple during their high-profile press event will certainly get people talking.
Others were quick to imagine its applications in other sports, not only for fans but for competitors as well.
For now, the technology is imminent only in the MLB At-Bat on the iPhone, but don’t expect baseball to be the sole provider of this tech for very long. Anything that makes for a better live experience will incidentally raise the intrinsic value of a ticket, which then means more money at the gate for teams. Considering how spend-happy sports owners can be, it’s unlikely that any league will allow itself to be lacking in this aspect for long.
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Grieving couple comforting each other
This response to someone grieving a friend might be the best internet comment ever
When someone is hit with the sudden loss of a friend or loved one, words rarely feel like enough. Yet, more than a decade ago, a wise Redditor named GSnow shared thoughts so profound they still bring comfort to grieving hearts today.
Originally posted around 2011, the now-famous reply was rediscovered when Upvoted, an official Reddit publication, featured it again to remind everyone of its enduring truth. It began as a simple plea for help: “My friend just died. I don't know what to do.”
What followed was a piece of writing that many consider one of the internet’s best comments of all time. It remains shared across social media, grief forums, and personal messages to this day because its honesty and metaphor speak to the raw reality of loss and the slow, irregular path toward healing.
Below is GSnow’s full reply, unchanged, in all its gentle, wave-crashing beauty:
Why this advice still matters
Mental health professionals and grief counselors often describe bereavement in stages or phases, but GSnow’s “wave theory” gives an image more relatable for many. Rather than a linear process, grief surges and retreats—sometimes triggered by a song, a place, or a simple morning cup of coffee.
In recent years, this metaphor has found renewed relevance. Communities on Reddit, TikTok, and grief support groups frequently reshare it to help explain the unpredictable nature of mourning.
Many readers say this analogy helps them feel less alone, giving them permission to ride each wave of grief rather than fight it.
Finding comfort in shared wisdom
Since this comment first surfaced, countless people have posted their own stories underneath it, thanking GSnow and passing the words to others facing fresh heartbreak. It’s proof that sometimes, the internet can feel like a global support group—strangers linked by shared loss and hope.
For those searching for more support today, organizations like The Dougy Center, GriefShare, and local bereavement groups offer compassionate resources. If you or someone you know is struggling with intense grief, please reach out to mental health professionals who can help navigate these deep waters.
When grief comes crashing like the ocean, remember these words—and hang on. There is life between the waves.
This article originally appeared four years ago.