Not One Woman Made This Year’s Forbes ‘100 Highest-Paid Athletes’ List
Serena Williams was the only woman who made the cut last year.
Forbes has just released its annual list of the top 100 highest paid athletes in the world, and for the first time, it doesn’t include any women.
Tennis legend Serena Williams was the only female on the list last year, ranking No. 51 with $27 million in earnings. But Williams took an absence from the sport to have a child, so her earnings weren’t enough to make this year’s list.
Forbes released its 2018 list of the world’s highest paid athletes.— AJ+ (@ajplus) June 6, 2018\n
There isn't a single woman on it. pic.twitter.com/pbxXaLR3up
“Williams remained engaged with her partners during the year and banked an estimated $18 million off the court from sponsors Nike, Wilson, Intel, JPMorgan Chase, Lincoln, Gatorade, Beats, and more,” Kurt Badenhausen, a senior editor at Forbes said, “but it wasn’t enough to crack the top 100.”
In recent years, tennis stars Maria Sharapova and Li Na have made the list, but Li retired in 2014 and Sharapova was suspended for 15 months for using a banned substance.
The absence of women in @Forbes' Top 100 highest-earning athletes list acutely illuminates the continuing struggle for female athletes, even those competing at the highest levels. (1/2)— Women's Sports Fdn (@WomensSportsFdn) June 6, 2018\n
Change is slow, and it will take the commitment of both men and women to truly advance gender equality, close this extreme gap, and provide girls and boys with the same opportunities to thrive personally and professionally. (2/2) https://t.co/XLlKolAGno— Women's Sports Fdn (@WomensSportsFdn) June 6, 2018\n
Unbelievable stats on highest paid athletes in the world - not a single one in the top 100 is female. Stark example of how far there is to go in order to gain gender equality in sport. https://t.co/SBPbk4Urag— Lizzie Simmonds (@LizzieSimmonds1) June 5, 2018\n
For the first time since its launch in 2010, there are no women in the @Forbes Top 100 highest paid athletes list. Illustrates all too clearly the gulf in pay and sponsorship between male and female sports stars, and how undervalued women are in sport https://t.co/RAvikf2dBl— Women in Sport (@Womeninsport_uk) June 5, 2018\n
Forbes compiled the list by adding all prize money, salaries, bonuses, and endorsement deals earned between June 1, 2017 and June 1, 2018.
The No.1 athlete on the list, retired boxer Floyd Mayweather, crushed the competition by making $285 million — more than the No. 2 and No. 3 athletes on the list combined. Nearly all of his 2018 income came from a single 36-minute fight against UFC’s Conor McGregor. McGregor also made this list at No. 4, raking in $99 million.
According to Forbes Magazine, Floyd Mayweather Jr. is the highest-paid athlete in the world and there are no women in the top 100. Both those facts say a lot about the world of sports.— Dave Hogg (@stareagle) June 6, 2018\n
The absence of any women on the list is made worse by the inclusion of Mayweather at the top. He has a long and disturbing history of physically abusing women. As the #MeToo movement has slowly turned the tide against serial abusers, Mayweather’s continued success serves as a reminder for the world of sports.
Forbes highest-paid sportsman 2018 - top 100— Mohandas Menon (@mohanstatsman) June 6, 2018\n
1st: Floyd Mayweather $285 M
100th:Nicolas Batum 22.9 M
40 - Basketball
18 - American Football
14 - Baseball
9 - Soccer
5 - Golf
4 - Boxing/Tennis
3 - Auto Racing
1 - Mixed Martial Arts
1 - Track (Usain Bolt)
1 - Cricket (Virat Kohli)
According to Forbes, the lack of women on the list has a lot to do with the growing popularity of team sports and related licensing deals as opposed to individual sports, such as golf and tennis, where women having typically earned more endorsements.
“Athletes in team sports make up 82% of the list,” Forbes said. “Salaries in team sports have exploded over the past 25 years as media companies spent billions on TV deals for live sports content.”
But sexism can also explain some of the wage gap as well. The U.S. women’s national soccer team, which generates more revenue than the men’s squad, has recently filed a wage-discrimination complaint against U.S. Soccer in 2016, with claims of being paid one-quarter of what the men make.
In the world of basketball, NBA players are paid about 50% of the league revenue, whereas WNBA players only receive about 33%. “It’s tempting to assume that when we account for the revenue disparity between the NBA and WNBA, the gender wage gap disappears,” David Berri at Vice Sports writes. “Unfortunately, that seems to run counter to the data. Even when we consider differences in revenue, there remains a significant gap between the wages paid to WNBA players and their NBA counterparts.”