Dove Apologizes For An Ad That Many People Are Calling Racist

Social media immediately ripped into the brand.

Over the past decade, Dove has been applauded for creating ad campaigns that depict diversity and promote female body acceptance.

But it really blew it this weekend by posting a three-second looping ad on its Facebook page that shows a black woman turning white, prefaced by the question: “Ready for a Dove Shower?”


The ad was immediately condemned on social media, and Dove pulled it the next day.

“This did not represent the diversity of real beauty which is something Dove is passionate about and is core to our beliefs, and it should not have happened,” the company said in a statement. “We apologize deeply and sincerely for the offense that it has caused and do not condone any activity or imagery that insults any audience.”


The ad drew comparisons to an incredibly racist detergent ad from last year that showed a black man being thrown in a clothes washer and coming out Asian.


This isn’t the first time Dove has been in trouble for creating ads that portray black women in a negative light. In 2011, the company apologized for another ad that implies Dove soap can turn black women white.


While the ad has sparked outrage across social media, one hilarious Twitter user channeled her anger into a hilarious comedy sketch.

via Jim Browing / YouTube

Jim Browning is a YouTuber from the UK who has an amazing ability to catch scammers in the act.

In this video, he responds to a scam email claiming he bought a laptop by breaking into the scammer's computer. In the process he uncovers where the scammers work, their banking information, and even their personal identities.

"I got an 'invoice' email telling me that I had paid for a $3800 laptop," Browning writes on his YouTube page. "No links... just a phone number. It's a real shame that these scammers emailed me because I was able to find out exactly who they were and where the were."

Keep Reading
HG B / YouTube

Danielle Reno of Missouri left her car running and it was stolen by thieves. But she wasn't going to let her car go so easily.

For 48 hours this owner of a pet rescue tracked the charges being made on her credit card. Ultimately, she found her car at a local Applebee's, and then went after the thieves.

Keep Reading
via Bossip / Twitter

Sens. Elizabeth Warren and Bernie Sanders took aim at former New York City Mayor Michael Bloomberg onstage at Wednesday's Las Vegas Democratic debate, likening the billionaire businessman to President Donald Trump and questioning his ability to turn out voters.

Sanders began by calling out Bloomberg for his stewardship of New York's stop and frisk policy that targeted young black men.

Keep Reading