In the United States, advertising is so ubiquitous that when you’re not surrounded by billboards and video screens it almost feels creepy. Just imagine if an iconic U.S. intersection or thoroughfare such as Times Square, the Las Vegas Strip, or Hollywood Boulevard suddenly went ad-free. It would feel pretty empty, right?
Back in 2006, the São Paulo, Brazil, cityscape was so cluttered with advertisements, both legal and illegal, that the city was plagued by what the mayor called “visual pollution.” On New Year’s Day 2007, the Lei Cidade Limpa (Portuguese for “Clean City Law”) took effect in São Paulo, and 15,000 billboards and 300,000 storefront signs were taken down. Photographer Tony de Marco was there and took some amazing pictures of a city in transformation.
(H/T Tony de Marco)
Problematic homework question
A student’s brilliant homework answer outsmarted her teacher's ridiculously sexist question
From an early age, children absorb societal norms—including gender stereotypes. But one sharp 8-year-old from Birmingham, England, challenged a sexist homework question designed to reinforce outdated ideas.
An English teacher created a word puzzle with clues containing “UR.” One prompt read “Hospital Lady,” expecting students to answer “nurse.”
While most did, Yasmine wrote “surgeon”—a perfectly valid answer. Her father, Robert Sutcliffe, shared the incident on X (formerly Twitter), revealing the teacher had scribbled “or nurse” beside Yasmine’s response, revealing the biased expectation.
For Yasmine, the answer was obvious: both her parents are surgeons. Her perspective proves how representation shapes ambition. If children only see women as nurses, they internalize limits. But when they witness diversity—like female surgeons—they envision broader possibilities.
As Rebecca Brand noted in The Guardian: “Their developing minds are that little bit more unquestioning about what they see and hear on their screens. What message are we giving those impressionable minds about women? And how might we be cutting the ambitions of little girls short before they've even had the chance to develop properly?”
X users praised Yasmine while critiquing the question. Such subtle conditioning reinforces stereotypes early. Research confirms this: a study found children as young as four associate jobs with gender, with girls choosing “feminine” roles (e.g., nursing) and boys opting for “masculine” ones (e.g., engineering).
Even preschoolers avoided careers misaligned with their gender, proving sexist conditioning begins startlingly young.
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The problem spans globally. Data from 50 countries reveals that by age 15, girls disproportionately abandon math and science, while boys avoid caregiving fields like teaching and nursing. This segregation perpetuates stereotypes—women are underrepresented in STEM, and men in caregiving roles—creating a cycle that limits both genders.
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This article originally appeared last year.